Here’s the cold, hard truth: Some of the PLR content that’s floating around the web is just plain BAD.

You know what I’m talking about. Some of it is gibberish. Some of it is factually incorrect. And some of it is outright plagiarized. (No kidding.)

So how can you protect yourself?

Simple: By using this seven-point checklist to be sure you’re buying high-quality PLR content from reputable sources. Just look for the following:

  1. A Reputable Vendor.

The best way to protect yourself from purchasing plagiarized or otherwise illegal content is by making sure you’re dealing with a reputable vendor. That means you need to do a little due diligence before making your purchase. You can do this by:

  • Asking around. Are you a member of any business forums? Then ask around to see what others think of this vendor.
  • Running a Google search. Simply search for the vendor’s name to see if you turn up any unfavorable reviews.

 

  1. Well-Researched Content.

You’ll need to take a look at a few samples in order to determine if the content is solid. Basically, however, you’re looking to see if the content is factually correct.

 

  1. Well-Written Content.

Again, you’ll need to ask the vendor to see a few samples of the content. As you read it, ask yourself if it’s engaging. Is the grammar decent? Is the piece easy to read? If you answer yes to all three of these questions, that’s a good sign.

 

  1. Limited-Availability Licenses.

You’ll have to pay a little more for PLR content where the vendor is selling a limited number of licenses. That’s because you have less competition (and that’s a good thing).

However, if you tend to make your PLR content completely unique – such as by combining multiple PLR pieces – then the amount of competition needn’t factor into your purchase decision too much.

 

  1. PLR With License Terms That Suit Your Needs.

Not all PLR content licenses are created equal.

Example: Some licenses offer unrestricted rights, meaning you can sell the PLR licenses to other marketers. Other licenses forbid this activity.

As such, be sure to read the licenses carefully to be sure they don’t restrict the ways you intend to use the content.

 

  1. A Steady Supply of Related Content.

Once you realize how much time and money you save by using PLR content, you’ll be on a constant hunt for fresh, new PLR content in your niche. And that’s why you should check if your favorite PLR vendors tend to put out related content on a regular basis (such as monthly or even weekly).

 

  1. PLR Extras.

Many times when you purchase PLR content you get the content only with no extras or bonuses.

Example: If you buy a PLR ebook, then you get a PLR ebook… period.

If you want the most bang for your buck, then keep note of which of your favorite PLR vendors offer bonuses and other extras. These extras may include:

  • Mini site designs, which generally include a header, footer and “buy now” buttons.
  • Graphics, such as ecovers.
  • Sales letters.
  • Supporting sales materials, such as an autoresponder series, pay per click ads, solo emails and more.
  • Supporting sales funnel materials, such as a lead generating report and squeeze page.

Again, these aren’t a requirement, but they are nice perks when you’re purchasing private label rights content.

In summary…

Go ahead, use the above checklist to review any prospective PLR purchases. But before you start using your PLR content, you’ll want to find out how to use it for maximum profit. And I can’t think of a better place to start learning these PLR secrets than by downloading the special PLR report below.